La Seed was founded by Canadian born Ashley Catronio. After spending a lifetime under the fashion umbrella she discovered her heart was pulling towards the more organic side of the universe.
After battling breast cancer she realized that the time was now to dive into her childhood dream of having a little flower shop. Thus La Seed was born. The primary influence of La Seed is natural, organic and asymmetrical. Ashley's designs are all unique and inspired by our seasonal blooms.